Your privacy, respected and protected.
This policy explains how we collect, use, and disclose your personal data when you visit our site, use our services, or make a purchase.
Athile is built on WordPress and powered by WooCommerce to deliver these Services safely and efficiently.
Personal information we collect
"Personal information" means data that identifies or can be reasonably linked to you. Depending on how you interact with our store, we may collect:
- Contact details
- Name, billing and shipping address, phone number, and email address.
- Financial information
- Payment card details, transaction history, and confirmations — processed securely via our payment providers. We do not store your raw card numbers on our servers.
- Account information
- Username, password, security questions, and personal shopping preferences.
- Transaction information
- Items you view, add to cart, purchase, return, or exchange.
- Communications
- Details from any customer support inquiries or messages you send us.
- Device & usage
- IP address, browser type, network connection, and how you navigate and interact with our site.
How we source your information
- Directly from you
- When you create an account, place an order, or contact our support team.
- Automatically
- Through cookies and similar tracking technologies as you navigate our site.
- From service providers
- Trusted partners — like our web host and payment gateways — who help us operate securely.
- From marketing partners
- To help us tailor our offerings and advertisements to your interests.
How we use your information
We use your data strictly to improve your Athile experience and run our business effectively.
- Provide & elevate services
- Processing payments, fulfilling orders, managing your account, arranging shipping, and customizing your experience.
- Marketing & advertising
- Sending promotional updates (if you've opted in) and showing relevant ads based on your browsing and purchase history.
- Security & fraud prevention
- Authenticating your account, ensuring safe checkout, and monitoring for fraudulent or malicious activity.
- Customer support
- Responding to your questions and providing effective assistance.
- Legal compliance
- Adhering to applicable laws, responding to legal requests, and enforcing our terms of service.
How we share your information
We do not sell your personal data.
We only share it in specific circumstances to provide our Services:
- Essential vendors & plugins
- Third parties handling payment processing (e.g. Stripe, PayPal), analytics, cloud storage, and shipping on our behalf.
- Marketing partners
- To support personalized advertising. You can opt out of targeted advertising at any time.
- With your consent
- When you explicitly request it — such as using social media logins.
- For legal reasons
- In business transfers (like mergers), to comply with legal obligations, or to protect the rights and safety of Athile and our customers.
Our e-commerce platform & hosting
Our store is built on WordPress and uses the WooCommerce e-commerce plugin. Data you submit is stored securely on our hosting servers and managed through our WordPress database.
We also use trusted third-party payment gateways to process transactions. These adhere to strict PCI-DSS standards for the safe handling of your financial information. For specifics on data collected by WooCommerce (developed by Automattic), you can review the Automattic Privacy Policy.
Your privacy rights & choices
Depending on where you live (including the UK, EEA, and certain US states), you have significant rights over your data.
- Access / know
- Request a copy of the personal information we hold about you.
- Delete
- Request deletion of your personal information from our records.
- Correct
- Ask us to update or fix inaccurate data.
- Opt-out of targeted ads
- Opt out of data sharing for targeted advertising. We honor Global Privacy Control (GPC) browser signals as a valid opt-out.
- Withdraw consent / object
- In the UK & EEA, you may ask us to restrict processing or withdraw consent at any time.
Managing communications: unsubscribe from promotional emails anytime via the link at the bottom of our messages. We'll still send essential updates about your orders or account.
Security & data retention
While no digital platform is 100% impenetrable, we employ robust security measures to protect your data. We retain your information only as long as necessary to maintain your account, fulfill your orders, and comply with our legal obligations.
Please note we are not responsible for the privacy practices of third-party websites linked to our store.
Children's data
Athile is designed for adults. We do not knowingly collect personal information from children under the age of majority in their jurisdiction. If you believe a child has provided us with their data, please contact us so we can promptly delete it.
International data transfers
As a global brand, your information may be transferred, stored, and processed outside your home country (including outside the EEA or UK). When this happens, we rely on legally recognized transfer mechanisms to keep your data protected.
Questions about this policy, wish to exercise your rights, or have a complaint about how we handle your data? We're here to help.
contact@athile.comAddressBureau 5, 2éme Etage, Lot N°30 Quartier Industriel Sidi Ghanem, Route De Safi, Marrakech. Morocco